For a Cause

And what do you want to give them?  ( photo: emiliano vittoriosi /unsplash )  ❝ How can I give my users what they want while getting what I want? ❞  That's a question Google says you should ask about your website. The first step in answering this is to figure out what your users' goals are, what your goals are and how they work together. It's a transaction.

( photo: kalhh )  For grass-roots groups and issues campaigns, you can thrown up a website in a half hour using Blogger, Google's blogging platform.  ¶  It's free, and easy to administer and hand off.

The forms and tropes of traditional news writing might have been made for the internet.  ¶  In a way, they were.  ¶  When I teach newbies about writing for the web, I tell them about leads and the inverted pyramid.